Resources and Templates

Cal Poly University Marketing is committed to providing a comprehensive suite of tools, resources and services to empower everyone on campus to take advantage of the university brand.

Most of the items linked below are housed on the University Marketing Wiki, requiring university login for staff and faculty. Note that ITS requires the use of Cal Poly’s VPN Virtual Private Network (VPN) service to access the Cal Poly Wiki for off-campus or remote users. This allows faculty and staff to securely access campus resources, but requires DUO authentication. Click here for the ITS guide and step by step instructions.

Student employees do not have access to the Cal Poly Wiki; staff and faculty should download resources their student assistants may need, save them on a secure Cal Poly computer, and manage how those files are shared.

More resources will be added throughout the academic year. We can also help you request creative services or supply brand assistance. Reach out to if you have a question.

If you have trouble accessing the Cal Poly or University Marketing Wiki pages, contact ITS directly at 805-756-7000.

What are you looking for?

Brand Elements


Photography and Videography




Merchandise and Apparel

Messaging and Storytelling