Use the guides below to preserve brand consistency in all forms of media:



An overview of Cal Poly’s key brand elements.


Graphic Standards

A guide to Cal Poly’s visual identity.



Links to our digital photography library and audio-visual release forms.


Social Media

University policies, tips, guidelines, best practices and user guides by channel.


Editorial Style Guide

A set of guidelines developed to promote clarity and consistency in Cal Poly communications.


Digital Templates

A suite of branded templates available for download.