University Marketing

The following is a list of questions to ask before submitting a piece for brand review.

Each question is hyperlinked to the corresponding information regarding brand review.

• Does the piece include the university logo or appropriate sub-brand lockup?
• Are all university marks used correctly?
• Does it use colors from Cal Poly’s official palettes?
• Does it use official fonts?
• Does it follow the editorial style guide?
• Is the photography suitable to the piece?
• Does it integrate Cal Poly’s brand messages?
• Is your primary message clear, and do you give the audience something to do?

Click here to submit a communication for brand review and approval